Frequently Asked Questions | Bandcamp

Frequently Asked Questions | Bandcamp: "...whether it%u2019s a pop tune, a heavily political punk album, or an experimental, avant-garde suite %u2014 the key is very simple: people have to hear music, then they will grow to like it, and then finally, if you%u2019re lucky, they will engage in an economic relationship in order to consume (not just buy and listen to) that music.

That%u2019s the order it has to happen in. It can%u2019t happen in any other order. There%u2019s no point in hoping that people will buy the music, then hear it, then like it. They just won%u2019t.

Nobody really wants to buy a piece of music they don%u2019t know %u2014 let alone one they haven%u2019t heard. Especially if it%u2019s by someone who lies outside their usual frame of reference.

And a 30-second sample is a waste of your time and bandwidth. It%u2019s worse than useless. That%u2019s not enough to get to like your music. Let them hear it, keep it, live with it. And then bring them back as a fan.'"

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